Meanwhile, What About the Looming Uni-pocalypse?
There was a “sports business summit” here in New York on Tuesday, and NBA exec Adam Silver, who’ll be taking over the commissioner’s office from David Stern in February, was one of the speakers. As...
View ArticleIs This the Future of NBA Uniform Advertising?
Got a note the other day from reader Chris Giorgio, who’s been pondering the much-discussed possibility of corporate advertising patches on NBA uniforms: Since the dreaded seems inevitable, at least...
View ArticleOne Small Step for a Team, and Possibly One Giant Leap (off a cliff) for the NBA
Let’s get the basic stuff out of the way quickly: The Hornets unveiled their new uniforms yesterday (there’s a good slideshow on this page). I like the home design quite a bit; I’m less fond of the...
View ArticleAds Gone Bad: Worst Soccer Sponsorships
By Phil Hecken Back when I put out the “call” for readers to pitch stories for Paul’s month-long sabbatical, I got some excellent ones (and a few that won’t make the cut). One of the more intriguing...
View ArticleNBA Uni Ads Still ‘Inevitable’ for Third Consecutive Year (so at least they...
So everyone went apeshit yesterday when Deadspin reported that the NBA’s new TV deal (which, in case you missed it, you can learn about here) includes a provision that could facilitate the advent of...
View ArticleThe Latest Example of How Uniform Ads Just Cause Problems
I have a new ESPN column today, about Nike and the NFL — check it out here. Meanwhile: Very interesting storyline from the golf world yesterday, as a group of 81 caddies filed a class-action lawsuit...
View Articleadidas Wins NHL Uni Contract: 3 Stripes & Ads Coming?
Concept by Ross Taylor By Phil Hecken The big uniform news yesterday wasn’t the unveiling of another college football uniform, or a jersey snafu, or any of the usual mid-August stuff — it was the news,...
View Article‘And So It Begins’
Click to enlarge By Phil Hecken Follow @PhilHecken The big, and pretty much entirely expected news yesterday was the announcement by the NBA that the league will begin selling jersey sponsorships...
View ArticleA Small Way to Fight Back
On Tuesday, while writing about the news that the Under Armour logo will begin appearing on MLB jersey chests in 2020, I said, “How can we avoid [the insidious influence of advertisers] in a realm...
View ArticleWelcome to Idiocracy: NBA D-League to Become Gatorade League (yes, really)
Beginning next season, the NBA Development League will be renamed the NBA Gatorade League. Welcome to the NBA G-League! pic.twitter.com/l2jsMceBu1 — NBA D-League (@nbadleague) February 14, 2017 The...
View ArticleCavs Confirm Long-Expected Goodyear Ad Patch
News of the Cavaliers wearing a Goodyear advertising patch next season first began circulating back in early February. More than three months later, the team finally made it official yesterday. I...
View ArticleOne Small Step for a Team, and Possibly One Giant Leap (off a cliff)Â for the...
Let’s get the basic stuff out of the way quickly: The Hornets unveiled their new uniforms yesterday (there’s a good slideshow on this page). I like the home design quite a bit; I’m less fond of the...
View ArticleAds Gone Bad: Worst Soccer Sponsorships
By Phil Hecken Back when I put out the “call” for readers to pitch stories for Paul’s month-long sabbatical, I got some excellent ones (and a few that won’t make the cut). One of the more intriguing...
View ArticleNBA Uni Ads Still ‘Inevitable’ for Third Consecutive Year (so at least...
So everyone went apeshit yesterday when Deadspin reported that the NBA’s new TV deal (which, in case you missed it, you can learn about here) includes a provision that could facilitate the advent of...
View ArticleThe Latest Example of How Uniform Ads Just Cause Problems
I have a new ESPN column today, about Nike and the NFL — check it out here. Meanwhile: Very interesting storyline from the golf world yesterday, as a group of 81 caddies filed a class-action lawsuit...
View Articleadidas Wins NHL Uni Contract: 3 Stripes & Ads Coming?
Concept by Ross Taylor By Phil Hecken The big uniform news yesterday wasn’t the unveiling of another college football uniform, or a jersey snafu, or any of the usual mid-August stuff — it was the news,...
View Article‘And So It Begins’
Click to enlarge By Phil Hecken Follow @PhilHecken The big, and pretty much entirely expected news yesterday was the announcement by the NBA that the league will begin selling jersey sponsorships...
View ArticleA Small Way to Fight Back
On Tuesday, while writing about the news that the Under Armour logo will begin appearing on MLB jersey chests in 2020, I said, “How can we avoid [the insidious influence of advertisers] in a realm...
View ArticleWelcome to Idiocracy: NBA D-League to Become Gatorade League (yes, really)
Beginning next season, the NBA Development League will be renamed the NBA Gatorade League. Welcome to the NBA G-League! pic.twitter.com/l2jsMceBu1 — NBA D-League (@nbadleague) February 14, 2017 The...
View ArticleCavs Confirm Long-Expected Goodyear Ad Patch
News of the Cavaliers wearing a Goodyear advertising patch next season first began circulating back in early February. More than three months later, the team finally made it official yesterday. I...
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